Privacy Policy

At Seven Signals LLC (“MediusWatcher,” “we,” “us,” or “our”), we are committed to protecting the privacy and security of our users’ information. This Privacy Policy describes how we collect, use, and share information through our website (mediuswatcher.com) and our Portal Console (the “Services”).

1. Information We Collect

We collect information that allows us to provide a high-quality, data-driven experience for dental practices.

Information You Provide

When you register for an account, subscribe to a plan, or contact support, we collect your name, email address, practice name, phone number, and billing information.

Website & Diagnostic Data

To provide our SEO and GEO analysis, we collect data about your existing practice website, including URL, site structure, and public-facing content.

Automatic Data Collection

We use cookies and similar technologies to collect technical data such as your IP address, browser type, device information, and how you interact with our Portal.

2. How We Use Your Information

We use the collected data for the following strategic purposes:

• Service Delivery — To manage your subscription, provide website maintenance, and generate AI-driven analytics.
• Optimization — To improve our AI models for GEO (Generative Experience Optimization) and site ranking insights.
• Communication — To send technical alerts, security updates, and occasional marketing insights related to dental practice growth.
• Security — To monitor for fraudulent activity and ensure the integrity of our Portal Console.

3. Data Processing & HIPAA Compliance

MediusWatcher primarily operates as a Service Provider/Business Associate for dental practices.

Business Associate Agreement (BAA)

If your engagement with us requires our team to access environments where PHI is present (e.g., patient contact forms on your dental site), our relationship will be governed by a separate BAA to ensure full HIPAA compliance.

4. Data Sharing and Disclosure

We do not sell your personal or practice data to third parties. We only share information in the following circumstances:

• Service Providers — With trusted vendors who assist in hosting, payment processing (e.g., Stripe), and analytics, provided they adhere to strict confidentiality agreements.
• Legal Requirements — If required by law, subpoena, or to protect the rights and safety of Seven Signals LLC and our users.
• Business Transfers — In the event of a merger, acquisition, or sale of assets, your data may be transferred as a business asset.

5. Data Security

We implement enterprise-grade security measures, including:

• Encryption — Data is encrypted in transit (SSL/TLS) and at rest.
• Access Controls — We use strict identity and access management (IAM) to ensure only authorized personnel can access your site’s backend.
• Monitoring — Continuous uptime and security monitoring to prevent and detect unauthorized access.

6. Your Rights and Choices

Depending on your location (e.g., CCPA in California or GDPR in Europe), you may have the following rights:

• Access & Correction — You can update your practice information directly via the Portal Console.
• Data Portability — You may request a copy of your analytics data in a machine-readable format.
• Deletion — You may request the deletion of your account and associated data, subject to certain legal or contractual obligations.

7. Third-Party Links

Our website may contain links to third-party sites (e.g., Google Business Profile, social media). We are not responsible for the privacy practices of these external sites.

8. Changes to This Policy

We may update this Privacy Policy to reflect changes in our technology or legal requirements. We will notify you of any material changes by posting the new policy on this page and updating the “Effective Date.”

9. Contact Us

For any questions regarding this Privacy Policy or our data practices, please contact our Privacy Officer: